Write Your Brand Voice Sheet in One Click
Enter your brand name, what you do and up to three tones. The generator writes a voice sheet with traits, where your voice sits between opposites, words to use and avoid, do and do not, and three sample posts you can compare to your own writing.
What a run returns
Layout of a run
- Input
- Your brand name, what you do and up to three tones. An audience and notes are optional.
- Traits
- Three to five traits, each with a line on what it means in practice.
- Words
- Words to use and words to avoid.
- Rules
- What to do and what not to do when you write.
- Samples
- Three sample posts in the voice.
This is the layout of a run, not a real voice sheet. Your sheet is written from your own brand and tones.
How It Works in 3 Steps
Tell us about the brand
Enter the name, what you do and pick up to three tones. Add who you talk to and any words the voice must keep.
Get the sheet
Pay 1 credit and read the traits, the word lists, the rules and three sample posts.
Share it
Copy it into your notes or hand it to anyone who writes for your brand.
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Frequently Asked Questions
What is in the voice sheet?
A short summary, three to five traits, where your voice sits between opposites, words to use and avoid, do and do not rules, three sample posts and a few hashtags.
Does it read my existing posts?
No. The sheet is written from the brand name, what you do, the tones you pick and any notes you add. It does not read your accounts.
How much does it cost?
A run costs 1 credit. If a run fails, the credits are returned.
How many tones can I pick?
Up to three, from a list of ten such as friendly, bold, calm or witty.
Can I give it to a freelancer?
Yes. Copy the sheet and share it. It is plain text.